The CRA brings businesses and government together in a public-private partnership to strengthen our capacity to prevent, protect, respond and recover from natural disasters, pandemic flu or terrorism.  In previous disasters, business-government collaboration has been chaotic – with little or no advanced planning or practice.  We mobilize California businesses in advance to improve community resiliency through the following initiatives:

• Cross-Sector Coordination - Businesses link to state and local government emergency operations centers (EOCs) and information “fusion centers” to improve communication and coordination during disasters;

• Public Health Collaboration - Companies assist public health departments in a pandemic or biological attack;

• Disaster Resources - Businesses pledge resources (facilities, equipment, transportation) through a web-based disaster asset registry called CRADAR that can be quickly tapped;

• Expertise and Technology - Businesses offer expertise to help government improve prevention, response and recovery.

• Helping Partnerships Statewide - We facilitate and link partnerships around California by sharing lessons and best practices.

Launched in 2005, the CRA is a non-profit, non-partisan organization that relies on the generosity of the business community and foundations.   Learn More >>

Your company has resources such as supplies, transportation, distribution capabilities, IT/communications, construction equipment and facilities that are much-needed in a disaster. You want to ensure that these resources reach those in need on time - a challenge that has, in previous disasters, seemed insurmountable as emergency managers take valuable time trying to find resources. Government cannot do it alone but needs the participation of the private sector -- in advance.

Your company can increase the cost effectiveness and impact of its disaster relief in-kind donations. The California Resilience Alliance Disaster Asset Registry (CRADAR) is a database of pre-identified private sector resources available to emergency management officials in time of emergency.

Register your assets >